Covid-19 Communications — Communicating Across Different Audiences During Uncertain Times with an Emergency Management Platform

When the coronavirus global pandemic first began, schools and businesses had to quickly adhere to COVID-19 prevention measures posted by the CDC and make adjustments to their internal policies, and procedures. In an era where communications must span across different audiences (i.e., remote workers and non-wired workers, or students and parents), varied schedules, buildings, states or even counties, disseminating timely information requires the ability to reach multiple audiences across different channels and devices.

On August 4, 2020, the U.S. Centers for Disease Control and Prevention (CDC) issued a communication plan titled “COVID-19 Communication Plan for Select Non-healthcare Critical Infrastructure Employers.” In this document, the CDC suggests establishing a COVD-19 designated information channel. Because of this recommendation, companies and schools are actively implementing emergency communications technology.

Utilizing emergency management or crisis communication technology like EMMA — an Emergency Management Mobile Application — can enhance an organization’s ability to provide clear, concise and consistent communication. Not only does this type of technology allow schools and businesses to publish in one centralized location and reach your audiences with tailored updates on mobile, desktop and email, it also offers these benefits:

The COVID-19 crisis has not only highlighted the critical role of information and communication technologies (ICTs), it has challenged companies like, Think Safe, Inc., to implement new features into their existing emergency management and crisis communication platforms.  

Make sure you reach all of your audiences with instant and efficient communications during the COVID-19 global pandemic — schedule an EMMA demo today by calling 319-377-5125 or emailing